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I came across an article this morning that I thought might be of interest to some of you (http://maclearning.org/article.php?article_id=83). We've been hearing for a couple of years now that HTML 5 is going to replace the need for Flash and SWF files at our Web sites when we want to embed animations. A new product called "Hype" seems like it will actually make it possible for non-programmer types to accomplish this.
The author notes that the Apple.com Web site makes extensive use of HTML 5. Using Hype, he was able to reproduce one of Apple's Web page animations in just 10 minutes.
This article is an interesting read. Hype 1 is available for a very reasonable $29.99 at the Mac App Store for Mac users who are adventurous enough to give it a try (sorry Windows user ;-) ).