From ETS

Contents 1 Download Stats Report 2 Intro 3 Body 3.1 Overview 3.2 Top Content 3.2.1 Marketing Campaigns 3.3 Top Keywords 3.4 Top Traffic Sources

Download Stats Report

August 2009 PDF

Intro

• report now shows Internal vs External visits
• view of marketed events, promotions, and user patterns per academic semester.

Body

Overview

Top Content

Marketing Campaigns

In the future, we can learn to set up trackable campaigns in Google Analytics from every source.

Teaching during a pandemic

• Allan posted a report on this
• Mary wrote an e-announcement that appeared on the ANGEL Login page and was also on Penn State Live
• Top Referrers: direct (most likely e-mail), live.psu.edu, search/google, its, ets

Faculty Quick Guide

• Published on July 23
• Top Referrers: direct (mailer, e-mail), symposium.tlt.psu.edu (in August due to TLT Widget), facebook, ets)

Teaching Learning Assistants

• Published on August 17
• Faculty and student information on signing up for or to sign up to be a TLA
• Top Referrers: direct (JTH email to ACUE Deans and Dept. Heads on 8/18, GSA newsletter 8/24, Student Newswire 8/25, 1/2 page Collegian ad 8/27 Student Involvement Fair flyers 8/24 and 8/25), Google

LDSC09

• Published on May 21
• Additional BuzzLion stories on 7/16 and 7/23
• Top Referrers: direct, search (planning and promotion of this event was handled through the LDSC09 wiki)

Top Keywords

Top Traffic Sources